Pilot Phase Underway
A pilot is currently being conducted through July 2020 in the Dallas-Ft. Worth area. Enrollment is now closed, but please sign up to receive updates – so you can be among the first to sign on when The BrainHealth Project™ launches nationwide later this year!
We are on the cusp of a revolution that will empower people of all ages, everywhere, to take control of their own brain health, and we each have a role to play in making it a reality.
Admiral (ret.) and Mrs. William McRaven
National SpokespersonsRead Bio
What is unique about The BrainHealth Project?
The BrainHealth Project is a landmark scientific study that will redefine our understanding of brain health and our lifelong ability to impact its fitness.
The BrainHealth Project’s bold goal is to achieve for brain health what has been accomplished for heart health – where every person knows steps to take to keep their brain working longer and stronger.
The Project is the largest, longitudinal and interventional endeavor to push new frontiers in the health of our brain. It seeks to:
- DEFINE brain health: Translate the science of neuroplasticity to embrace the upward potential of the human mind, overcoming the outdated notion of fixed intelligence
- MEASURE brain health: Create a standardized BrainHealth Index to characterize and track performance on personalized brain health fitness goals
- ENHANCE/MAINTAIN/REGAIN brain health: Offer evidence-based trainings, self-paced game-like activities, and quarterly coaching to help you stay motivated and keep improving
Your participation will allow you to become a citizen scientist and uncover meaningful ways to make your brain as efficient and dependable as possible.
Who is leading the Project?
The Project is a large-scale scientific collaboration of scientists, educators and business leaders. The scientific collaborators represent some of the world’s most respected pioneers in the young field of brain health and related areas of expertise.
This initiative is led by Center for BrainHealth, a cognitive neuroscience research and translational science institute of The University of Texas at Dallas. BrainHealth researchers and clinicians focus on discovering and translating scientific breakthroughs about the brain’s capacity and potential to get stronger, work more efficiently and last longer.
I’m doing fine – I’m generally healthy. How would I benefit if I join the Project?
You are precisely the kind of participant the Project needs! Unlike most other studies related to the brain, The BrainHealth Project is focused on health and tapping into the brain’s ability to improve. Even high performers can increase their capacity and mental efficiency. You can be a trailblazer by taking action with a proactive approach to your brain’s health and fitness.
By joining the Project, you will learn the strategies and techniques that have been scientifically demonstrated to be effective – and you can apply them and benefit from them your whole life
We don’t wait until we have a mouth full of cavities to start brushing our teeth; we don’t wait until we get skin cancer to start applying sunscreen; we should not wait to experience cognitive decline before we start taking care of our brains.
How much time will this take? My days are already crammed.
The good news is that you don’t have to make more time in your day; adopting brain-healthy habits is about changing how you go about your day, being intentional about how you apply your mental effort.
Through the Project’s e-learning modules, you can learn strategies and techniques to adopt brain-healthy habits. Each module is typically about 10 minutes long. You will get periodic nudges and tips to help you practice along the way, with suggested activities that generally take less than five minutes each.
The extent to which you practice these brain-healthy techniques is entirely up to you!
How does it work?
- Create your online account
- Take the online assessments (a small percentage of participants will have additional services)
- Get your online BrainHealth Index, with a virtual feedback session with a trained clinician
- Start learning brain-healthy habits on the platform and practicing them in your day-to-day life
- Have periodic, virtual sessions with a trained coach to track progress toward individualized goals
- Get your next online BrainHealth Index, and start tracking your improvement over time
- Keep learning and practicing, and check in periodically with your coach through a video conference
- Proactively tend to your brain’s health and performance year by year and take advantage of continuous discoveries
The Project is currently in pilot phase testing. Sign up to be notified when enrollment expands.
I would do this if it helped my memory – does it?
Memory is a key aspect of our sense of self and a way we gauge our general well-being. It is also just one of many elements that make up our brain’s health.
The brain is the most complex structure in the known universe, full of dynamic connections. Taking care of its health and performance entails more than just bolstering its capacity for memory, but the good news is that the benefits you can gain from learning, practicing and adopting brain-healthy habits include memory!
I already do brain games and puzzles; how is this different?
Brain games and puzzles can have certain entertainment value, but very few of them are grounded in rigorous science.
The game-like activities that are part of The BrainHealth Project were created by a unique collaboration between scientists, clinicians, behavioral experts and gaming developers. They are unique in that they help you practice new brain-healthy habits that can have lifelong benefits for your brain’s ability to reason, problem-solve, innovate and adapt.
How will you use my data?
The privacy and security of participants’ data are extremely important to us. All information participants provide as part of this study will be protected and held in confidence, in accordance with the law and institutional regulation.
We stand to learn more than we ever have before about the intricate workings of the brain across different ages and demographics. The Project is a research study of landmark scale that will collect a treasure trove of data related to the brain’s health and function. These data will feed an untold number of research discoveries and motivate novel areas of study, which have the potential to advance cognitive neuroscience, brain health and related fields in transformative ways.
What devices and browsers are supported?
The BrainHealth Project was created to be delivered entirely online, to make it accessible to the largest number of people possible. You can access it on most cell phones (iPhone or Android), tablets, laptops and desktops.
For the best experience, we recommend the latest versions of these web browsers: Chrome, Safari or Edge.
What do I do if I forget my password or have technical issues?
Please use the “Forgot Password” option in the log-in screen, or you may submit a request for help using our online chat tool (located in the bottom right of the sign-in screen or platform) or via this link: https://brainhealthproject.on.spiceworks.com/portal/tickets
Established in 1999, the Center for BrainHealth® is a proud part of The University of Texas at Dallas, a top-tier research university. While others focus on medical and pharmaceutical treatments for disease and injury, our driving ethos is brain health and how to extend the quality of our longer lives.
Our team has grown to more than 125 researchers, clinicians and other experts. With more than 1,000 publications, our research continues to break boundaries.
In 2017, we opened the Brain Performance Institute™ to translate the science into public programs. We have shown more than 81,000 people how they can enhance their brain performance.
Our boldest initiative yet, The BrainHealth Project™, launches the largest ever multi-site endeavor for people everywhere to proactively achieve personal brain health.
THE LEADERSHIP TEAM
US Army Colonel (ret.)
Professor and physician,
Johns Hopkins; Professor of
University of Health Sciences;
Founding Director, Biological
Technologies Office at
Defense Advanced Research
Projects Agency (DARPA).Read Bio
Founder and Chief Director,
Center for BrainHealth; Dee
Wyly Distinguished University
Professor, Behavioral and Brain
Sciences at The University of
Texas at Dallas.Read Bio
T. Boone Pickens
Center for BrainHealth; Co-
Director, Global Brain Health
Institute; Professor Emeritus,
Trinity College Dublin and
founding director of its
Institute of Neuroscience.Read Bio
Former Chief Executive
Officer of Kaplan, Inc.; former
Chairman and CEO of Turner
Corp.; Mayor of Dallas from
2007 to 2011.Read Bio